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A lower class area that was the hub of popular entertainment, the Bowery was known for its cheap photographic galleries and dime museums. Here Eisenmann discovered his clientele. Dime museums were modeled on P.T. Barnum's American Museum on Broadway which exhibited various human "curiosities" as well as many unusual and questionable "scientific" exhibits. Similar in many respects to the circus sideshows, these museums featured human "freaks" who displayed their odd physiognomies and performed before gawking visitors. To help these performers market themselves, Eisenmann and his successor Frank Wendt supplied them with small photographs that they could sell or distribute to publicists.